Philip Kingsley Hair Loss is an emotive and bold campaign that pushes to de-stigmatise and normalise hair loss, something that a large proportion of men and women struggle with day to day. Customer stories are central to the campaign, with strong emphasis on the sensitivity and emotional toll of hair loss, but also challenging discretion as the only means to address it. The team had an amazing time working on such a purposeful campaign with such special and courageous human beings who came forth to tell their stories in the most graceful and professional way.
The Collection
By resonating with the audience through the telling of these most vulnerable human moments, we empower viewers to take immediate action through a series of social edits.
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